Smith & Wesson has created a Training Ground for new product introductions to make it convenient for dealers to access the information / resources they need, all in one spot – product copy and specs, sales tips, product video and images. They also include their digital marketing activation plan, including follow-up support. In collaboration, dealers can match their plans, ensuring a more successful overall launch and partnership.
Log in to sign up for material: https://smith-wesson.canto.com/v/dealer/landing?viewIndex=1
If you stock Smith & Wesson products, reach out to receive their material to help launch your products. For Media Inquiries:
Dave O’Connor, Media – Partnership Relations Manager
