SHOT Show University is the premier educational event for the firearms retailer and an annual sell-out. This day-long session is held a day before the official opening of the SHOT Show. This year, that’s Monday, January 18, 2016.
SHOT Show University addresses the unique challenges of retail business and range operations. Throughout the program you will gain a better understanding of important topics that impact your business on a regular basis. You’ll receive training and learn from keynote speakers, interactive sessions and a lineup of classes to help you operate your business more effectively. Speakers will share their best leadership insights and economic forecasting. Take advantage of specialty tracks to quickly identify which sessions you want to attend including ATF Compliance, Drive Your Sales, Operations for the Veteran Retailer, and Retailing 101.
Whether you’re interested in increasing your sales, have questions about ATF compliance, want to be a better leader, want to learn best practices in HR, store layout, promotions and cash flow management SHOT Show U will provide information and action lists targeted to your needs. Veteran retailer or brand new to the firearms business and outdoor industry, SHOT Show U is designed to meet your specific needs.
SHOT Show University is a day-long session and includes lunch and an evening cocktail reception. FFL dealers who are NSSF members can purchase tickets priced at $250, however non-members will pay $500.
Registration is now open for SHOT Show 2016 and SHOT Show University. Follow this link to sign up for both. SHOT Show University sells out months in advance, so don’t delay in signing up!
Also note, Smith & Wesson is returning as platinum sponsor of SHOT Show University. It’s demonstration of S&W’s commitment to assisting all dealers in optimizing their business operations to the benefit of the entire firearms and outdoor industry. Be sure to offer the S&W folks a personal “thank you” when you attend SHOT Show U.